14+ years experience / Brooklyn-based / Showit specialist
14+ years experience / Brooklyn-based / Showit specialist
Hand-painted details, digital precision
Specializing in wellness + creative businesses
Web design + brand identity under one roof
The Full Picture
Custom everything. Built for the long game.
Full brand strategy
Mood board
Custom logo +
color palette
Graphic & photo enhancement elements
Branding guidelines
Custom Showit website
Up to 4 pages
$1,799
$2,999
Includes
The Glow Up
Brand strategy session
Mood board
Simple wordmark logo + color palette
Branding guidelines
Showit website designed to your brand
Up to 4 pages
$1,019
$1,699
Beta Pricing
Includes
Beta Pricing
A real brand. A real website. Built to grow with you.
$479
$799
The Refresh
Brand consultation
Mood board
Simple wordmark logo + color palette
Showit template customized to your brand
Up to 4 pages
Includes
Beta Pricing
Your website or template, but make it actually you.
Website Packages
You go live with a brand and website you’re proud to send people to. And I don’t vanish after launch. Got a question next month? I’m still here.
Once we’re aligned, I get to work. Every decision is intentional, nothing random, nothing generic. You stay in the loop the whole way through. No mystery reveals.
You fill out a short application so I can make sure we’re a good fit before we ever get on a call. No pressure, no sales pitch, just an honest first step.
Launch
Apply
Design
How it works
Red Clover Art Therapy
Full brand identity including logo, color palette, and visual system — built to feel grounded, warm, and ready to grow.
Brand Identity
Atlantic Yachting
Logo Design
Bill Pate Construction
A clean, confident mark for a sailing school celebrating 20 years on the water. Timeless without being stiff.
Logo Refresh
A bold refresh for a Santa Barbara-based contractor — keeping the grit, sharpening the look. The bear stays.
Uplift Festival & Retreat
Logo Design
Logo design for a wellness festival & retreat brand — rooted in movement, community, intention, and sparkle
The Latest
- Mood board
- Primary logo,
- Logo variations
- Color palette
- Typography system
- Brand board
Deliverables:
Starting from zero, Red Clover got a full brand identity — something warm and distinctive that didn't borrow from the usual wellness playbook. Currently building out the website to match!
The Brief:
The identity centers on a mark that balances organic shape with clean structure. The palette pulls earthy, natural tones — intentional rather than generic. Logo variations, typography, and a brand board round out the full system.
The work:
red Clover Art Therapy
Brand identity
Secondary Font
Atlantic yachting
Logo Design
- Primary logo
- Logo variations
- Print ready file package
Deliverables:
Atlantic Yachting is a sailing school with 20 years on the water — they needed a mark that honored that history without feeling dated. Clean, confident, and built for longevity.
The Brief:
The logo balances nautical tradition with a modern sensibility — no anchors, no rope borders. The result is a mark that works on a dock sign, a website header, and a staff polo without losing anything.
The work:
- Refreshed primary logo
- Logo variations
- Brand board
- Print-ready files
- Sign design
- Shirt layout
Deliverables:
The Brief:
The bear stays, just lightened and sharpened. Everything around it got tightened — cleaner typography, stronger proportions, a color palette that reads as serious and reliable on everything from hard hats to invoices.
The work:
Bill Pate Construction is a Santa Barbara-based contractor with an established reputation and a logo that hadn't kept up. The refresh needed to feel evolved, not replaced — keeping the brand equity while sharpening the look.
Bill Pate Construction
Logo Design refresh
Original
Refreshed
Uplift Festival & Retreat
Logo Design
- Primary logo
- Logo variations
- Print ready file package
Deliverables:
The Brief:
Logo design featuring custom typography paired with movement and sparkle rooted in nature. Palette built around saturated jewel tones to evoke depth and vitality with gold accents. Delivered as a complete mark ready for print and digital use.
The work:
Uplift Festival & Retreat needed a logo that captured the spirit of transformation and community. Something that felt both grounded and celebratory. The direction called for rich jewel tones, expressive typography, and symbolic imagery rooted in growth and light.
Showit web design + branding for small businesses ready to be seen
Hand Painted
Graphic Design
Websites
Branding
The Work
Hi there! I'm Jo Pate.
I've been designing for over 14 years, roughly as long as I've been knocking people down on the roller derby track. What started in branding and digital advertising has evolved into something I genuinely love: designing Showit websites for small business owners who are ready to be seen online.
When I'm not building websites, you'll find me with a paintbrush in hand or crafting something. I'm an all around creative who loves to hand paint and craft, and that creative instinct flows into everything I design: the color choices, the textures, the way a page feels when you land on it. It's not just web design. It's art with a purpose.
You've already done the hard part by building something worth sharing. Now you need a website that actually reflects that. One that feels like you, attracts the right people, and turns curious visitors into paying clients.
That's exactly what I do at Cherry N. Design. I specialize in websites, graphics, and branding for small businesses, by bringing 14 years of creative experience and a whole lot of heart to every project.
Ready to have a website you're proud to share? Let's chat.
More about me...
@EMILYSLAUGHTER
It's made for you, not just anyone. Every website I build is tailored to your specific business, your personality, and the clients you actually want to attract. No templates slapped together and everything is intentional.
Your visitors will actually enjoy it. A beautiful site means nothing if people can't find their way around. I design with your audience in mind, so they stay longer, connect deeper, and come back.
I don't disappear after launch. Your business will grow and change, your website should too. I'm in it for the long haul, not just the handoff.
Here’s what working with me looks like:
